Sunday, May 31, 2020
How to Clean Up Your LinkedIn Connections
How to Clean Up Your LinkedIn Connections Iâve been in recruitment a while, even back in the day before PCs and when CVs littered the halls like something from the movie Brazil. Recruiters hoarded paper like there was a war on, collaboration happened only at work nights out (do you get my drift?) and the CRM (which was only used by the massive team of CV administrators) was the old, flea-ridden dog in the corner. As the digital wave has swept over us, we have collected more and sourced harder. Our LinkedIn connections number on our profile is a badge of honour â" new consultants stride towards the 500+ at speed! This is not sustainable or necessary. Why you should clean up your act (and connections): The algorithm in LinkedIn (people you may know, jobs your may be interested in, groups you may want to join etcâ¦) â" these âpersonal shoppersâ rely on a clean and tidy contacts database to add value and give recruiters data which makes their day better. Recruiters and USPs? I rarely see genuine USPs â" but I do work with recruiters who have superb databases. Data which is better than their clientsâ, candidatesâ and competitorsâ â" this could be a great USP ⦠âwe know peopleâ, âwe can get to them quicklyâ⦠Speed â" never before has speed been so high a priority for my clients. Itâs fair to say that many clients of the average agency recruiter want candidates, but theyâll settle for anyone who can do the job, and not necessarily wait for the best candidate. This is reflected in typical case studies around recruiters competitors with numerous agencies for first past the post talent. There are 2 camps when it comes to the how to build your network: Connect with anything âin a skirtâ and hope that when it gets to 3am and everyoneâs gone home, thereâs still a âunitâ to score. (I worked in recruitment in the early 2000s and picked up some interesting language!) Be strategic â" connect with people up and down the food chain in your industry (and the industry of your ideal talent and clients). (Guess which one I subscribe to!) So, if you agree that a clean and tidy database is one which is an asset, helps you do your job better and persuades your clients to get back to their desk and let the experts take care of the recruitment piece, then check out these 3 (free) ways of keeping your data clean. InMaps â" check out this video, then run it for yourselves. Donât worry if it takes a little while (it can do) but itâs worth it. Youâll see your network, you may even see randoms* that you rarely should âcullâ. I often run sessions and demo this and everyone coos like doves whilst seeing who they are really connected to. Plus a great Ops Manager I know tells me he uses this to test the real value of a prospective employeeâs network â" Oh I love that! (Thanks for the tip Dave!) Your LinkedIn Contact screen â" study the âcongratsâ pane at the top. Are there any randoms* in there? Youâll see peopleâs birthdays, work anniversaries (look out for those lovely âIâve been in my role 3 years â" help me get out of hereâ contacts. Look for âIâve changed my role and forgotten to call youâ contacts â" bin or re-ignite. Bullhorn Reach â" now step away from the âlook how easy my job is â" I press this job advert button and loads of moneyâ button â" and âreachâ for the radar instead. Surely youâd love to know when people appear to be getting itchy feet (Potential Moversâ), or when theyâve been promoted / moved businesses (Recently Changed Jobs). Spend 5 mins a day on this and youâll do a fabulous job of creating a database which pays you back every time you search it (and every time LinkedIn offers you people, groups and jobs). Letâs also not forget that whilst you are doing this weeding, you may find hidden gems that you can re-engage with. Itâs never been easier to collect people, and indeed remove people from your LinkedIn contacts â" make sure you spend time developing the database you need, rather than simply scalp hunting. *Randoms defined: people you connected to when youâd probably had too much to drink at the club #BeerGoggles
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